2026

Helping farmers navigate the path to financing

Role:

Product Designer

& UX Writer

Team:

2 Product Designers

Timeline:

1 week

Skills:

UX Research & Design

Prototyping & UX Writing

Overview

Making agricultural financing more transparent

For farmers, financing can determine whether they can buy inputs, prepare for a new season, or expand their operations. Yet after applying, they may have little visibility into the status of their application or what comes next.

Agrifund gives farmers one place to apply for financing, explore available loan options, manage existing loans, track repayments, and understand their financial position.

I worked alongside a senior product designer, focusing on the end-to-end authentication experience, core dashboard architecture, part of the dashboard UI, and key system states.

The project was developed from a stakeholder brief under a tight timeline, presented to the board, and received the Best Project award.

[The project name and selected interface details have been changed or obscured to protect confidential information]

The Problem

Farmers lacked clarity before and after applying for financing

Farmers needed to know where their application stood, what would happen next, and which financing options they qualified for. The information needed to make those decisions was not easy to find in one place.

The three major problems:

No application visibility

Farmers had limited insight into their application status and next steps.

Limited financing discovery

Farmers could not easily see which loan options they qualified for.

Scattered financial information

Applications, active loans, repayments, and available financing were not brought into one clear view.

How might we give farmers a clearer view of their financing journey, from finding the right loan to repayment?

My Contribution

I focused on the flows that shaped the core experience

I worked alongside a senior product designer, translating the brief into flows, architecture, and high-fidelity interfaces.

My areas of ownership included:

Authentication

Sign up, sign in, OTP verification, password recovery, and system states.

Dashboard architecture & UI

Structuring the information farmers needed to understand their loans, repayments, credit, and opportunities. I design key screens across loans, repayments, and financing opportunities.

Farmer's Experience

One view of the farmer’s financial position

The dashboard brings loans, repayments, credit, and financing opportunities into one view. It shows the farmer’s total loans, next repayment, available credit, and credit score.

AI-powered insights add context to the farmer’s financial position, while smart loan recommendations surface financing options they may qualify for.

Separating current loans from new opportunities

Loan Applications is divided into three areas. Applied Loans shows submitted applications, Ongoing Loans shows loans being managed or repaid, and Loan Opportunities shows available financing options. This gives each stage of the financing journey a clear place in the product.

Design decisions

Every screen helps farmers understand what to do next

Agrifund was designed around the information farmers need at each stage of their financing journey. The dashboard gives priority to the current financial position by surfacing total loans, upcoming repayments, available credit, and credit score before supporting information such as insights and loan opportunities.

AI is integrated into the experience where it provides context. Smart recommendations surface financing opportunities based on the farmer's profile, while AI-powered insights help explain the financial information already available on the dashboard.

Design Constraints

Designing within a fixed scope

Agrifund was developed from a stakeholder brief under a tight deadline. The project did not include user interviews, usability testing, or post-launch data.

I worked alongside a senior designer, translating the brief into flows, interfaces, and system states through continuous reviews. The focus was on delivering a clear product experience within the project's constraints.

Impact

The solution received external recognition

Agrifund was presented to the board as part of the client's training programme and received the Best Project award.

The product was not launched, so no user or business metrics were available. The award recognised the strength of the proposed solution and its response to the project brief.

What I learned

The importance of information hierarchy in ux

Agrifund taught me that financial products are shaped as much by information hierarchy as by interface design. The challenge was deciding what users needed to see first and how each screen should guide the next action. Working alongside a senior designer also strengthened my ability to translate a product brief into clear, structured experiences under a tight timeline.

2026

Helping farmers navigate the path to financing

Helping farmers navigate the path to financing

Helping farmers navigate the path to financing

Overview

Making agricultural financing more transparent

Making agricultural financing more transparent

For farmers, financing can determine whether they can buy inputs, prepare for a new season, or expand their operations. Yet after applying, they may have little visibility into the status of their application or what comes next.

Agrifund gives farmers one place to apply for financing, explore available loan options, manage existing loans, track repayments, and understand their financial position.

I worked alongside a senior product designer, focusing on the end-to-end authentication experience, core dashboard architecture, part of the dashboard UI, and key system states.

The project was developed from a stakeholder brief under a tight timeline, presented to the board, and received the Best Project award.[The project name and selected interface details have been changed or obscured to protect confidential information]

The Problem

Farmers lacked clarity before and after applying for financing

Farmers lacked clarity before and after applying for financing

Farmers needed to know where their application stood, what would happen next, and which financing options they qualified for. The information needed to make those decisions was not easy to find in one place.

The three major problems:

How might we give farmers a clearer view of their financing journey, from finding the right loan to repayment?

My Contribution

I focused on the flows that shaped the core experience

I focused on the flows that shaped the core experience

I worked alongside a senior product designer, translating the brief into flows, architecture, and high-fidelity interfaces.

My areas of ownership included:

Authentication

Sign up, sign in, OTP verification, password recovery, and system states.

Dashboard architecture & UI

Structuring the information farmers needed to understand their loans, repayments, credit, and opportunities. I design key screens across loans, repayments, and financing opportunities.

Farmer's Experience

One view of the farmer’s financial position

One view of the farmer’s financial position

The dashboard brings loans, repayments, credit, and financing opportunities into one view. It shows the farmer’s total loans, next repayment, available credit, and credit score.

AI-powered insights add context to the farmer’s financial position, while smart loan recommendations surface financing options they may qualify for.

Separating current loans from new opportunities

Loan Applications is divided into three areas. Applied Loans shows submitted applications, Ongoing Loans shows loans being managed or repaid, and Loan Opportunities shows available financing options. This gives each stage of the financing journey a clear place in the product.

Design decisions

Every screen helps farmers understand what to do next

Every screen helps farmers understand what to do next

AI is integrated into the experience where it provides context. Smart recommendations surface financing opportunities based on the farmer's profile, while AI-powered insights help explain the financial information already available on the dashboard.

Design Constraints

Designing within a fixed scope

Designing within a fixed scope

Designing within a fixed scope

Agrifund was developed from a stakeholder brief under a tight deadline. The project did not include user interviews, usability testing, or post-launch data.

I worked alongside a senior designer, translating the brief into flows, interfaces, and system states through continuous reviews. The focus was on delivering a clear product experience within the project's constraints.

Impact

The solution received external recognition

The solution received external recognition

The solution received external recognition

Agrifund was presented to the board as part of the client's training programme and received the Best Project award.

The product was not launched, so no user or business metrics were available. The award recognised the strength of the proposed solution and its response to the project brief.

What I learned

The importance of information hierarchy in ux

The importance of information hierarchy in ux

The project was developed from a stakeholder brief under a tight timeline, presented to the board, and received the Best Project award.

[The project name and selected interface details have been changed or obscured to protect confidential information]